Late last year, e.l.f. announced they would be launching a line of skincare products that would be available in January of 2015. Of the 12 product concepts, customers requested the skin care be centered around moisturizing. After analyzing all the customer feedback, e.l.f. chose the 4 most-requested products: A Hydration Moisturizer, Soothing Serum, Illuminating Eye Cream, and a Nourishing Night Cream. Continue reading “Review: e.l.f. Cosmetics Daily Hydration Moisturizer”